JOSEPH SIAW
PRESENTATION DESIGNER
JOSEPH SIAW
PRESENTATION DESIGNER
Role
Presentation Designer
client
TelecityGroup
Executive Strategy & Data Visualisation Information design
focus
TelecityGroup: Executive Strategy & Data Storytelling
Modernising a complex corporate strategy presentation through clearer information hierarchy, executive-level data visualisation and scalable visual storytelling.
01. the challenge
TelecityGroup needed to communicate a complex corporate strategy to senior stakeholders, clearly articulating market opportunity, investment priorities and growth plans in a way that was simple, compelling and easy to navigate.
02. the approach
I restructured complex information into a clear visual hierarchy, created a consistent presentation system and designed data-led visuals and engaging layouts to bring the story to life for executive audiences.
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information
hierarchy
data
visualisation
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executive
storytelling
03. before & after
A selection of key slides showing how complex, text-heavy content was transformed into clear, visually engaging communication.
Complex strategy slide
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Data-heavy slide
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Customer segmentation slide
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04. final work
Selected examples from the completed presentation, showcasing the visual style, layouts and data visualisation.
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Clearer communication
Stronger
stakeholder engagement
A scalable presentation system
05. the result
The redesigned presentation established a clearer, more consistent visual system for communicating complex strategic information, making the content easier to navigate, understand and present at executive level. The new design approach provided a scalable template for future communications across the business.
Stronger
stakeholder engagement
A scalable presentation system
Clearer communication
next project
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